RESPONSIBILITIES

- Help build, protect, and evolve our brand identity across multiple channels, mediums, and platforms

- Help establish and build the creative direction for the company as well as leverage established brand guidelines

- Ability to plan, lead, and direct creative shoots with our ambassadors, affiliates, and models to generate high-impact creative content

- Design and write comprehensive creative briefs that apply the overarching brand strategy, audience insights, campaign objective, and

customer journey to a creative approach that's unique to the particular campaign-- providing clear direction, visual inspiration, style guides, and creative big idea thought-starters.

- Present these briefs to leadership and partner teams in order to have alignment before the work begins.

- Have a vast knowledge of creative agencies and engage them with a brief, overseeing and directing sessions, and reworking/guiding creative decks. Present decks to leadership, as well as encouraging direct reports to present.

- Oversee the creation and evolution of brand guidelines to ensure consistency across all touchpoints.

- Collaborate with product development, marketing, and sales teams to align creative efforts with product launches and promotional activities.

QUALIFICATIONS

- At least 10 years design direction and management experience, collaborating with and counseling senior executives (C-suite, Managing Directors, Subject Matter Experts, etc.).

- Demonstrated work, personal experience in sports and entertainment, multi-cultural, technology, and lifestyle industries.

- Proven track-record of leading and growing designers.

- Portfolio that demonstrates a deep knowledge of brand systems applied across a variety of media (link to portfolio required).

- Experience across multiple channels (merchandise, digital, print, video, UX/UI)-enjoys working on big ideas and small points of execution, and everything in between.

- Expert in Adobe Creative Suite.

- Ability to craft a story or concept so it's got teeth- shaping culture, not just reacting to it

- Comfort being hands-on and willing to do the work yourself, alongside a small and mighty team.

- Experience leading creative development of innovative creative from concept to delivery.

- Experience in working with fashion and apparel. Knowledge of the screenprinting + general production processes is a plus.

- Experience with layouts, graphic fundamentals, typography, print, and web design

- Experience with Shopify, Clickfunnels, or other e-commerce platforms

- Experience generating eye-catching branded content around physical products and lifestyle brands.

Interest in automobile industry and fashion is preferred. Reference: ECNJOBID-198-46-148-191 in the application

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